Case Studies

The following case studies are available for the inquiring dentist / office manager as examples of what can be accomplished by fractional marketing directors. 

 

  • What happens to new patient calls and branding if you shut off growth marketing immediately?
  • Purchased clinic, abused patient relationship, low patient numbers startup to number 1 clinic in a very competitive city.
  • Second clinic in large, competitive city – 2NP a month to over 40 every month.
  • Established clinic slowly losing patients and production – turnaround to number 1 in the city and production growth of over 25%.
  • Halted social media and calls went up. 
  • Established clinic built using only external factors to number 1 in the city and maintained for 10+ years.
  • Best production month on record for multiple clinics.
  • Turnaround on recently purchased clinic in less than 2 months (5NP to over 25 NP and growth).
  • Reactivated over 75 inactive patients (from 2-11 years since their last visit).
  • Internal promotion that: boosted production by 41.49%, with a 500% increase in crown production, and reactivated 12 patients. Brought in 1 month a 200% increase in Implants and 57% increase in restorative cases. Reactivated 32 patients and boosted crowns production.